June 12, 2025

How Coldreach.ai got 10x more leads from Product Hunt with 10xlaunch

Outbound Sales

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Coldreach.ai, a YC W23 startup that helps companies find potential customers by spotting buying signals in job posts, news, LinkedIn, and other public sources using AI, recently launched on Product Hunt and ranked #1 Product of the Day. Their innovative approach helps businesses book 3x more meetings without adding SDRs by identifying who needs their product right now and suggesting relevant messaging to stand out.

While their Product Hunt success brought a significant surge in website traffic, Coldreach.ai faced a common challenge: converting these high-intent visitors into potential customers. Like many startups experiencing a traffic spike from Product Hunt, they risked losing up to 98% of their new visitors without any means of future contact or relevant information about their interests and needs.

Coldreach.ai captured 103 qualified visitors with their emails and LinkedIn profiles who would have otherwise been lost

To maximize the opportunity presented by their Product Hunt launch, Coldreach.ai implemented 10xlaunch, a product designed to automatically capture the emails of website visitors as soon as they land on the website, without any interaction from the user whatsoever.

10xlaunch uses a combination of first-party and third-party cookies, along with device IDs and IP addresses, to track and identify individuals across their network.

By leveraging 10xlaunch during their Product Hunt launch, Coldreach.ai was able to:

  1. Capture 10x more leads compared to their previous lead generation methods

  2. Obtain valuable data on visitor interests and behavior, complementing their own AI-driven insights

  3. Build a targeted list for future marketing and sales efforts, enhancing their ability to demonstrate their product's value

  4. Maximize the long-term value of their Product Hunt success by retaining contact information for potential customers who showed initial interest

This implementation allowed Coldreach.ai to practice what they preach – efficiently identifying and capturing potential customers showing buying signals (in this case, visiting their website after the Product Hunt launch). The synergy between their own AI-powered lead generation tool and 10xlaunch's capabilities created a powerful combination for converting Product Hunt traffic into qualified leads.